Comments on: The Design of an Effective Tagline

By: Bunny’s Reads: Technical, Informative, Inspiring | Bunny got Blog

Bunny’s Reads: Technical, Informative, Inspiring | Bunny got Blog — Mon, 27 Jul 2009 11:25:12 +0000

[...] The Design of an Effective Tagline is a very interesting read and delivers practical advice. With The Six Sources of Influence , J.D. has written a wonderful article and displays graphs along with it. Powerful stuff that can be used in so many areas. Then J.D. also shares the most popular articles on his site: read his Most Popular Posts as of June 2009. [...]

By: JD

JD — Sat, 11 Jul 2009 03:47:03 +0000

@ Giovanna

Thank you. I figured sharing what I went through might help out. It’s still a work in progress.

@ Melissa

Great point! When things roll off the tongue, they’re easier to say and share. Nothing’s worse than a tagline you don’t like to say

By: Melissa Donovan

Melissa Donovan — Fri, 10 Jul 2009 08:10:40 +0000

I would just add one more thing to consider when you’re coming up with a tag line: rhythm. Test how it rolls of the tongue. Does it ra-ta-ta-ta or bom-be-bom? If not rhythm, then melody – something that flows a bit musically. That also makes a tag line (or slogan) more memorable

By: Giovanna Garcia

Giovanna Garcia — Fri, 10 Jul 2009 06:11:40 +0000

Hi J.D.

This is a great post, because there is just not too much written about tagline. Thanks for the awesome information.
Giovanna Garcia
Imperfect Action is better than No Action

By: JD

JD — Fri, 10 Jul 2009 04:45:54 +0000

@ Ricardo

That’s actually a perfect tagline – “an ever-evolving piece”

@ Jannie

Thank you. I think you’ve done a great job testing and showcasing your various taglines. You’ve had quite the spectrum and each one had it’s own special flair.

@ Positively Present

Thank you. It’s like that saying, “great things come in small packages.”

@ Fred

Thank you. I agree – evolving your tagline to keep up with you, is a good thing.

By: Fred H Schlegel

Fred H Schlegel — Thu, 09 Jul 2009 19:32:02 +0000

Nice fit on your tag line. (and good discussion too). My biggest hang up in deciding on a tag is that it often reinforces decisions you have to make about your product. Decisions that sometimes mean not doing things that would have been cool because they no longer fit.

Also a good reminder here that as things change, so should your tag.

By: ioTag.com Blog Tag » The Design of an Effective Tagline – Sources of Insight

Thu, 09 Jul 2009 18:04:16 +0000

[...] post: The Design of an Effective Tagline – Sources of Insight Comments [...]

By: Positively Present

Positively Present — Thu, 09 Jul 2009 17:56:37 +0000

This is a great post on taglines. They are so important, even though they might seem small. You have some great info and suggestions here! Everyone working on a tagline should consider this post a must-read!

By: Jannie Funster

Jannie Funster — Thu, 09 Jul 2009 17:01:08 +0000

Your new tagline is great! With “Getting Results” in it that alone should bring you up in searches and such, if it’s linked to do so.

I’ve certainly had fun with my tagline “contest” and there are a few favorites there I’ll probably start rotating, the ones that seem to reflect the true depths of my blogging and real-life soul.

By: Ricardo Bueno

Ricardo Bueno — Thu, 09 Jul 2009 09:30:31 +0000

You know JD, I have to tell ya… Taglines are tough! A few areas I’ve always had trouble in are my “About” page, my tagline, and my title. For the blog, it’s always been an ever-evolving piece. And sometimes, I think that’s ok…