Marketing

Reinventing You: Define Your Brand, Imagine Your Future (Book Review)

How do you reinvent yourself and build a better brand? One of the best books I’ve read on how to go about reinventing yourself and building your brand is Reinventing You: Define Your Brand, Imagine Your Future, by Dorie Clark. With Reinventing You, Clark gives you a step-by-step guide to help you assess your unique strengths, develop a personal brand, and ensure that others recognize the powerful contribution you can make.

By May 3, 2013 2 Comments Read More →

StoryBranding: Creating Standout Brands Through the Power of Story (Book Review)

In StoryBranding: Creating Standout Brands Through the Power of Story, Jim Signorelli shows us how to build effective brand personalities, reveal our truths, and connect at values in an authentic way. With StoryBranding at your side, you have a powerful brand-building framework, and Signorelli’s extensive experience at your fingertips, helps you sell the truth.

By April 19, 2013 2 Comments Read More →

Re-Imagining Your Business

If you had a business, would the ideal experience actually be? Talk about starting with the end in mind. One of the best ways to re-imagine anything, is to actually step into the experience. I was watching an Eben Pegan talk he did for Tony Robbins on How To Think Like a Marketing Genius.  It’s […]

By December 29, 2012 2 Comments Read More →
Posted in: Business, Marketing, Success