By September 4, 2012 Read More →

Even on Top of a Mountain

Even on Top of a Mountain

“Perfection is not attainable, but if we chase perfection we can catch excellence.” — Vince Lombardi

When you are really good, people will seek you out, even on top of a mountain.  It’s true, and I see it time and again.  It’s hard to hide extreme skill or extreme excellence.

I’m helping a friend grow her business.  She’s tempted to change locations to be on the first floor.  It would put her where the action is.  I’m a big believer in location, and I’ve heard many people say the three keys to success are: location, location, location.  I also know that it’s a fallacy to think, “build it, and they will come.”

But there is a lot to be said for being one of the best in the world.  Her Dad taught her long ago that if you are the best at what you do, people will seek you out, even if you are on top of a mountain.  If you aren’t that good, then being on the first floor, in a convenient location, just doesn’t matter.

I looked around at what she has created so far.  Her business reflected her values, and it reflected her personal touch.  I walked through trade-offs with her of changing locations, and reminded her that the grass is not always greener.  After really absorbing what she has built so far, through passion and excellence, I realized that she really has a firm foundation.  She has extreme skills for the greater good, a tribe of raving fans, and a business built with love.

I told her, “You are on top of YOUR mountain … and more people will seek you out, as soon as they know your story.”

And this is how the journey of her first book has started.  She will let the world know what she is truly capable of by sharing her unique experience, insight, and wisdom.  It will be some of the most precious knowledge that the world has ever known.

The rhetorical question that I ask now is …

How can YOU show the world (and yourself) what you are truly capable of?

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3 Comments on "Even on Top of a Mountain"

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  1. Alik Levin says:

    Yeah, having a good and relevant story will bring people, they will seek you out. I witnessed this pattern few times myself.

  2. Joy says:

    Simply beautiful! When I create my heart whispers, the process is transformative, yet true growth happens when I choose to share from this energetic space. Thank you for the reminder :)

  3. JD says:

    @ Alik — It reminds me how great testimonials are a big deal.

    When people do great deeds, their story gets told again and again. I look forward to how her stories will be shared.

    @ Joy — Where there’s passion and purpose, there’s power. I love when people find their best place and their best space to share their gifts with the world.