How do you reinvent yourself and build a better brand? One of the best books I’ve read on how to go about reinventing yourself and building your brand is Reinventing You: Define Your Brand, Imagine Your Future, by Dorie Clark. With Reinventing You, Clark gives you a step-by-step guide to help you assess your unique strengths, develop a personal brand, and ensure that others recognize the powerful contribution you can make.
In StoryBranding: Creating Standout Brands Through the Power of Story, Jim Signorelli shows us how to build effective brand personalities, reveal our truths, and connect at values in an authentic way. With StoryBranding at your side, you have a powerful brand-building framework, and Signorelli’s extensive experience at your fingertips, helps you sell the truth.
One Year Lived is a book about creating exceptional experiences. It's a book about going for it. One Year Lived is the true story of Adam Shepard and how he spent a year, hopping around the World, choosing his own adventure. It's raw. It's real. It's dramedy, romaction, and suspense, all rolled into one.
In the book, Green Beans and Ice Cream: The Remarkable Power of Positive Reinforcement, Bill Sims Jr. teaches us how to use science to shape behavior and to unlock and unleash our performance potential. Sims has more than 30 years of experience creating behavior-based recognition programs that inspire better performance. He’s created more than 1,000 positive reinforcement system programs at firms including Dupont, Siemens VDO, Coca-Cola, and Disney.
In Smart Leaders, Smarter Teams: How You and Your Team Get Unstuck to Get Results, Roger Schwarz reveals how teams and leaders can increase their decision quality, decrease their implementation time, foster more innovation, get commitment, reduce costs, and increase trust within the team.