The Presenter’s Paradox: More is Less
The Presenter’s Paradox is that the presenter thinks more information is better. But it’s not. The reader or listener “averages” all the pieces of information, and walks away with a single message.
Unleash Your Inifnite Potential!
The Presenter’s Paradox is that the presenter thinks more information is better. But it’s not. The reader or listener “averages” all the pieces of information, and walks away with a single message.
If you want to be more persuasive, you need to know when to focus on gains and when to focus on losses. People react differently to messages and facts depending on how they are framed. A message can emphasize benefits, "gain-framed", or it can emphasize costs, "loss-framed."
The 9 Laws of Effective Communication Skills help you succeed in persuading, build solid relationships, and increase your credibility.
Sometimes people can’t see (or hear) what’s right in front of them. Sometimes it’s opportunities. Sometimes it’s something they are looking for.
Learn to communicate in a clear and concise way. Master the art and science of brevity. If you can't capture people's attention and deliver your message with brevity, you'll lose them.